Amanda Halvorson explores how data-driven insights improve customer experience at ICA Annual Meeting & Expo 2026
Session will examine how service providers can use operational data to empower teams, break down silos and improve customer interactions
- Speakers: Amanda Halvorson, senior director of business development at Adtran
- Topics: Enhancing CX through data-driven decisions
- When: Tuesday, March 24, 9 a.m. CT
- Where: ICA Annual Meeting & Expo, Iowa Events Center, Des Moines, Iowa, USA https://ioca.memberclicks.net/annual-meeting-expo
Customer experience remains a top priority for service providers, but turning operational and customer data into practical insights can still be challenging. When employees across the organization have access to the right information at the right time, they can respond more quickly, anticipate customer needs and deliver more consistent service.
In this session, Amanda Halvorson will discuss how service providers can use data-driven insights to support more proactive and predictive customer engagement. The presentation will also explore how mapping the customer journey and reducing silos between teams and data sources can strengthen both the team and customer experience.