My ADTRAN
Promote
for Marketers


Boost ARPU and Minimize Churn.

Intelligent subscriber insights and campaign automation.

Precisely Target Subscribers by Usage Behavior
Quick Target your Gamers, Streamers and Surfers with the right offers at the right time over a choice of email, mobile, SMS and social channels.
Identify Upgrade Candidates
Subscribers with high suffer score, segment and group for relevant offers by service tiers and Promote next tier service upgrades with campaigns over a choice of email, mobile, SMS and social channels.
Identify Churn Suspects & Minimize Churn
View subscribers with high flight risk scores and minimize churn by proactively offering free upgrade campaigns.
Minimize Revenue Leakage
Identify subscribers that are mis-provisioned, understand impact to revenue & communicate data to billing for revenue recovery.
Automate Campaigns Across Multiple Channels
Create and track campaigns across your choice of email, mobile, SMS and social media, with deep insights into campaign performance - reach, clicks, CTR and conversions.
Catalyze your marketing with Mosaic One Promote.