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There is a huge trend underway in technology: The move from pipelines to platforms. Platforms have displaced pipelines to take the business world by storm – whether it’s a video platform such as YouTube or a housing platform such as Airbnb. The same trend is taking hold in the telecom world, where service providers need to respond by building open platforms for the telco cloud.
Let’s start defining pipelines vs. platforms. The concept has been described by authors Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary in the book, Platform Revolution, as well as in an article published in the Harvard Business Review (HBR) last year, titled, “Pipelines, Platforms, and the New Rules of Strategy.” A pipeline, according to the authors, creates value by controlling linear activities in a value chain. Think of the way you buy a cable service, then get a cable box, then buy movies from the cable company. Platforms, on the other hand, connect producers and consumers with a higher value exchange. An example is the Apple App Store.
The most successful services today, whether it’s the iPhone, Netflix, or Airbnb, are platform models that have created rich ecosystems that deliver a huge amount of value toconsumers. The platform gives the consumer a tool to get access to what they want whenever they want it.
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The diversity of today’s client device types has grown far and wide from Bring Your Own Devices (BYOD) to Internet of Things (IOT) to Augmented/Virtual Reality with each its own unique connectivity and roaming decision making behaviors. Ensuring an exceptional Wi-Fi end user experience is challenging – especially when client devices, with their limited view of the network, are ultimately in charge of the decision of what access point (AP) to connect to, when to roam and at what speed.
ADTRAN’s Ronan Kelly looks at the European Commission’s objectives for a new telecoms framework, to be met by 2025. Mr Kelly, who is also president of the FTTH Council Europe, discusses what this framework covers and how it might affect UK households.
Political leaders have a fine line to tread when it comes to declaring their policy ambitions for future broadband rollout. Businesses and individuals expect to hear about faster speeds, and more widespread availability. The service providers who will deliver it need to champion realistic expectations, preferably under a regulatory regime that offers complete certainty.
You can’t blame the European Commission for trying to set the bar high. In its latest European commission broadbanddraft proposal published in September, EC President Jean-Claude Juncker has set out a more nuanced set of aspirations than we’ve seen before. Geared to the year 2025, the new strategy supersedes earlier targets for 2020, and should begin its passage through the European Parliament imminently. All being well, it could be adopted by early 2018.
As we enter the 2017, we are faced with a different landscape, one which will see changes in the economic rules of engagement with other European nations, and likely the United States. In this new era, in order to preserve competitiveness, it is vital that the leaders of nations recognise the importance of the next wave of digital infrastructure. Success or failure in the digital economy is what will make or break the economies of the future.
This year’s Veterans (age 50+) World Championships were held from October 10-16 in Stralsund, Germany, hosting 700 participants and thousands of fans from around the world. As with every sporting event, fans expected to be able to share their experience while at the venue.
Brexit is a good example. Following the surprise vote for Britain to exit the European Union, I saw multitudes of news outlets and scores of tweeters announcing the end was coming. When did we get so fearful of change instead of embracing the value that it can potentially bring to our businesses?
A monthly business subscription holds a great deal of appeal. After all, it mirrors how we consume services in our personal lives. Whether you have a subscription to Netflix or are paying a monthly bill for cable TV, the idea of a recurring charge that includes equipment “rental” is a part of our culture. It provides the ability to remain flexible yet always have access to the latest generation of technology, or, in the case of Netflix, an early preview of the latest Star Wars film.
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