ADTRAN ADvantage Partner Program

smart. profitable. simple.
Partner with a company who designs network solutions specifically for SMB and Enterprise customers and prices them appropriately for the market. With the right products at the right price, you will have less pressure to offer discounts – you can win more deals, and close deals faster with ADTRAN. Imagine, double-digit margins, plus the opportunity to offer network management solutions and provide recurring service revenue.
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The ADTRAN Partner Program is intended to be as smart, profitable, and simple as possible. By extending financial incentives across every partner level, we make it easy for both small and large partners to be competitive and win deals.

Partner Levels

Registered
As an ADTRAN Registered Partner, you gain access to the resources you need to begin selling ADTRAN network solutions. The Registered level is an entry level to the program that provides a clear growth path toward building a stronger relationship with ADTRAN. Although there is no revenue requirement at this level, Registered Partners are eligible for specialization and associated benefits.

ADvantage
The ADTRAN ADvantage Partner level is designed to deliver valuable benefits to help you succeed and strengthen our mutual relationship. ADvantage Partners participate at the midtier level in the partner program with an annual revenue commitment of $25,000 and are able to gain additional benefits through specialization and opportunity registration.

ADvantage Plus
ADvantage Plus Partners participate at the highest level of the program through a minimum annual revenue commitment of $100,000. Additional discounts are earned through network specializations and through the ADTRAN opportunity registration program.


Training & Specializations
The ADvantage Partner program includes a series of specializations designed to equip qualified partners with the market and technical knowledge required to excel in selling, configuring, and installing ADTRAN products and solutions. Specialization in ADTRAN solutions validate partners’ technical competency and delivers additional incentives. Professional Specializations are available to all partner levels.

Become a Partner: Apply Now
Awards
Private Label